The Controversial, Radical, Politically Incorrect, Horrible, Awful, Banned Superbowl Ad That Wasn’t


Fox Sports has called a Super Bowl TV commercial with the Bible verse John 3:16 “too religious” and declined to run it. There was even more surprise when it did air with no explanation or announcement from the network.

A 30-second commercial called “LookUp 316” says, “John 3:16, what’s that mean?” The answer is easy. Look it up.

The commercial shows a group of adults gathered in a living room, their eyes glued to the football game on television. They engage in a collective cheer as one of the teams on the screen makes a play.

Then, a close-up shot of one of the players reveals John 3:16 clearly printed on his eye black. Watching in the living room, one man turns to another asking what John 3:16 means. His friend shrugs. The man says, “I’ll look it up,” as he picks up his cell phone.

Tim Tebow was with the University of Florida when he regularly displayed the verse on his eye black. Then, a new guideline was adopted, which banned it.

Now, quarterback Tebow is with the Denver Broncos and he displays the verse on his cuffs. —From “Reality Alert”


Now click here to see the

The Anti-choice, Anti-woman, Homophobic Superbowl Video from Focus on the Family

that created such a hub-bub last year.


  1. I don’t have an issue with the ads being aired.

    Focus on the Family is, however, pretty much a fount of misogyny and homophobia. Good that we can agree on something, Steve!

  2. Fox rejected it? I thought conservative Christians were their base. A football fan has never seen John 3:16? I’m not sure what’s more surprising.

  3. NY Times on it:

    Fox Sports refused the ad because, according to a statement, “Fox Broadcasting Company does not accept advertising from religious organizations for the purpose of advancing particular beliefs or practices.”

    I don’t watch TV, and I don’t think I’ve seen a commercial this century, but don’t the Mormons advertise heavily? Or were those commercials on local stations rather than network?

    Though, if Fox wants to reject ads that promote Wicca, Scientology, Rastafari and Islam, then it’s probably good practice to reject Christian ads too.

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